Positioned as an active, dynamic, and adventurous snack brand, Suroor has captured the imagination of its primary target audience of children and youth through its irresistible taste and variety of flavours. Suroor is available as Extruded Crispstix (Tomato Ketchup), Natural Potato Sticks (Tomato Ketchup, Ready Salted and Chilli), Natural Potato Chips and Crinkles (Tomato Ketchup, Ready Salted, Chilli and Salt & Vinegar). Suroor Chips are also available as pre-packed, ready-to-cook pellets.